Alicia Eaton
Behaviour Change & Emotional Wellbeing Expert
Helping you and your family with life’s challenges
Today’s families are facing challenges previous generations never had to navigate.
Children are growing up in environments shaped by constant stimulation, anxiety, mixed messages, and pressure — around food, behaviour, sleep, confidence, and emotional wellbeing. Parents are often told what their children should do, but far less often helped to understand why certain patterns develop, or how to change them effectively.
I’m Alicia Eaton — a psychotherapist specialising in behaviour change methods, with over 20 years’ experience working with children, teenagers, and families. My work focuses on helping families understand how habits and behaviours are formed, and how they can be changed in ways that are practical, developmentally appropriate, and often surprisingly fast.
Mind How your Kids Eat
What we feed the mind matters just as much as what’s on the plate.
There are countless books about what children should eat, but very few truly explore how children learn to eat — emotionally, psychologically, and developmentally.
My latest book, Mind How Your Kids Eat, shifts the conversation away from rules and restriction, and towards understanding how food, emotion, environment, language, and family culture shape the relationship children carry with food for a lifetime.
Ultra-processed foods dominate shelves. Diet culture reaches children earlier than ever. Weight-loss injections appear in the media. Emotional eating begins young — and many parents are left feeling overwhelmed, guilty, or afraid of getting it wrong.
What children absorb about food emotionally matters just as much as what is on their plates and families today finding themselves navigating a food landscape unlike anything previous generations have faced.
Work with me
Consultations
These can be face-to-face in Harley Street or online video calls on Zoom - distance is no longer a problem and out-of-hours appointments are also available.
Monthly Coaching
These sessions are online via Zoom, but you can add an extra face-to-face consultation in London too. You’ll have extra help, regular feedback and up to two calls a week.
Bespoke Support
This service will be tailored to your family’s needs and a bespoke package created. Alicia can accommodate foreign travel, and home and school visits.
You may be interested in…. Bedwetting solutions
Alicia is recognised as one of the leading experts in the world today for solving bedwetting problems in children, teenagers and young adults.
Her book ‘Stop Bedwetting in 7 Days’ has been a global best-seller since 2009 and is recommended by NHS hospitals in the UK as well as paediatricians and doctors all around the world.
Find out more by visiting the websites below…
Recent Articles by Alicia
Today’s students face more exams than ever before - it’s not surprising that stress and anxiety can overwhelm even the most able.